Divide The Ride provides parents with a free, secure and easy to use method of creating carpools with families they know and trust. Using web-based technology, Divide The Ride helps busy parents by creating on-line carpool calendars based on parents’ schedules and driving availability. What makes Divide The Ride unique is its ability to create a schedule of driving assignments based upon each parent’s individual needs. The carpool calendar is then emailed to everyone in the group along with text messages and email reminders. Divide The Ride is a free service and all information is safe and secure.
Key Points
- A broad based marketing campaign, powerful partnerships and the naturally viral nature of the website, give Divide The Ride a projected audience of close to one million users within the next 12 months.
- Primary users of the application will be mothers, ages 25-44.
- Highly desirable audience of active families, coaches and organizers.
- Divide The Ride is a tool people rely on to manage a critical part of their lives.
Why Advertise?
Divide The Ride helps address four major issues for today’s family:
- Gas prices are at an all time high. The price of gas has increased by 85% over the past 5 years to a national average of $3.00 per gallon.
- Go for the green! More than 50% of parents express a desire to be more “green” and reduce their carbon footprint.
- Time is invaluable. 85% of people consider their lives too busy .
- Childhood obesity is on the rise. Parents are more interested than ever before in getting their children involved in athletics and other extracurricular activities.
We look forward to including you in this exciting project. For more information email Partners@DivideTheRide.com or call 888-275-6202.
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